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Sunday, February 5, 2017

Game Plan for Super Bowl Commercials: Keep Them Lighthearted – New York Times

New York Times“I thought it was great for Coke to air an old ad because today it feels even more relevant than it did in 2014 when they first aired it,” said Lynn Power, chief executive of J. Walter Thompson New York. It was a smart move from the brand to re-up an … and […]

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